Use your negative sales experiences constructively by asking your customers questions.
- What are their reasons for not using you as a supplier anymore?
- Is it because of a new market strategy or because of an unsatisfactory service level?
Losing customers is a serious matter. However, not to follow up on lost customers and their reasons why may be even as serious. Companies may avoid many potential cases with customers changing to competitors by analyzing the rationale behind these decisions and by using this knowledge to improve design, quality, service and other factors with importance to the customer satisfaction.
SurveyCore is a professional solution to collect and analyze the reasons why customers choose alternative suppliers and to empower your company in the prevention of losing customers in the future.