Web based surveys is an effective method for getting quick access to data and information with significant value to the assessment of important issues and trends, both inside and outside the organization.
It may often be a cumbersome and time consuming process to conduct a paper based survey. Distribution and collection of questionnaires may take several weeks or even months. And to analyze data electronically it needs to be typed in subsequently. Conducting surveys electronically via the Internet is hence a time and cost saving alternative.